Our Research at The Centre for Optimism
The most fundamental research by the Centre for Optimism comes from asking people like you one-by-one, "What makes you optimistic?"
We have asked that question of over 5000 people from Presidents and Prime Ministers to people living in Indian villages. We publish those answers on this website, through our books, through social media, public events including webinars and in workshops. Those answers are published across this website but a good place to start is "Optimists on their Optimism."
Our First Global Study
We have a goal of sharing one million voices of optimism. In order to speed up our efforts, our first global study asked people that fundamental question "What makes you optimistic?".
That online survey of more than 500 respondents from 26 countries cited life experience, mindset, family, friends, faith, gratitude and young people as their main sources of optimism. Government, the economy, business conditions and consumer confidence are all missing in action as sources of optimism.
Our Study of The Relationship between Good Strategy and Optimism
To people experienced in strategy, one of our follow up questions after asking "what makes you optimistic?" is asking about the relationship between good strategy and optimism. Those answers are published across this website but a good place to start is "Optimism and Strategy Wisdom to Use."
Our second global study is entitled "Strategy and Optimism: Through the Pandemic and on to a Brighter Future" and is an online survey using Survey Monkey.
The survey is still collecting data and we were gratified to receive feedback from an AI strategist at a major global firm that our questions in the survey had helped shape his thinking on his strategy and business plan modifications set in train by the pandemic and partial business shut-down. Feel free to take the survey.
We have started to analyse the data and would welcome any expertise in analysing the responses.
We are delighted to collaborate on optimism-related research and have already done so on several occasions with our partner organisations, research students and industry associations.
We are also delighted to share the results of research by other researchers, organisations and institutions.
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